Craft Brewery Financial Training Podcast

The BEST Brewery Marketing Tool You've Never Heard Of...

• Craft Brewery Financial Training Podcast

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Today we hear from Chris Overlay from Get Hoptimized.com, a digital marketing agency that is laser focused on craft beverage.

Chris shares the details on the wifi-gateway. What is the wifi-gateway?  Possibly, the best marketing tool you've never heard of.

Key Topics

  • Recent trends in brewery marketing
  • Chris' Hot Takes: Google Display, Loyalty Programs, and the wifi-gateway 
  • Top SEO metrics to track: bounce rate, pages/session, time on site
  • How to win more customers by understanding the customer journey

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